The CX Playbook
Real strategies, honest insights, and the kind of customer experience wisdom that actually moves the needle.
Why Your Customers Leave Without Saying Goodbye
By Angel Brockbank, Founder of Queens of CX
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Picture the customer you lost last month. Now ask yourself, "Do you even know who they were?"
Most CEOs ...
One of the most common things I see with growing direct sales companies is confusion about what kind of support they actually need.
Customer service? Customer support? Customer success? Customer expe...
Most customers do not leave loudly.
Most brand partners do not disappear all at once.
Most leaders do not lose confidence in a single dramatic moment.
They leave quietly.
A delayed response. A con...
I know the term MLM carries opinions. Some companies use it proudly. Others prefer direct sales, network marketing, social selling, or community-led commerce.
I will use it occasionally here because ...
When a direct sales company is first getting started, customer support looks simple from the outside.
A founder answers messages. A co-founder jumps into Facebook comments. Someone in operations hand...
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