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QUEENS OF CX
Meet Angel Brockbank
Founder. Leader. Coach. Angel has spent two decades working with Direct Sales Companies and building world-class customer experience teams, and now she's here to do the same for your brand.
The Values That Drive Everything
HOW ANGEL LEADS — AND HOW WE SERVE YOU
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Appreciation
Appreciating people is one of the most impactful ways to change lives. When you feel appreciated, you feel loyalty.
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Recognition
Recognition is one of the best ways to change behavior, retain employees, and create a culture of happiness — the often-overlooked tool in great leadership.
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Training
A solid onboarding process and in-depth training built on a proven Customer Happiness model is vital for scalability and consistent quality.
My Story
Wife. Mom. Gigi. And someone who genuinely believes that how you treat people changes everything.
I'm a wife of 25 years, a mother of four, and a proud Gigi to one precious little one. Outside of work, you'll find me traveling to new places, curled up with a great book by the fireplace, soaking up the sun, or gathered around a good barbecue with the people I love. Bringing joy to others isn't just something I enjoy. It's the reason I do everything I do.
My story starts in the Direct Selling Industry, a world unlike any other. It requires a rare kind of understanding: how people think, what drives them, and what makes them feel truly valued. I spent years building large teams from the ground up before moving into the corporate side of Direct Sales, where I have worked across billing, Distributor Support, Customer Support, Communications, Marketing, Retention, and Customer/Brand Partner Journey. That's where something clicked for me. The experience you create for a customer has to be so exceptional, so genuinely memorable, that they can't help but tell everyone about it.
In 2014, I stepped into Retail eCommerce as a Director of Customer Support and built a team from 2 people to 100. Over eight years, I mastered the art of scaling a team without ever losing the heart of what made it great. We maintained a 4.97 CSAT score. Most of my team stayed with me for four to five years, which is practically unheard of in an entry-level service role. That didn't happen by accident.
I built a culture people actually wanted to show up for. Through intentional appreciation, recognition, incredible training that truly prepared people to succeed, my team became something rare: a Customer Support Department that didn't just answer questions. They saved the company money, protected customer relationships, and raised the standard for what great service could look like.
That's the foundation Queens of CX was built on. And it's exactly what I bring to every brand I partner with.
WHAT LEADERS SAY ABOUT ANGEL
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Angel has been an amazing teammate and even better coach. Creating comradery and instilling culture is one of her strongest gifts. Angel is wicked smart and leads by example. If you have Angel on your team, you're a winner!
JENNIFER WINSELL
Senior Manager of Customer Support, Chatbooks
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I have worked with Angel for about 10 years. As my Manager, I always knew she had my best interest at heart. She is an amazing Leader and Coach — I can't say she was a 'boss' because she never felt like one. I would not be who I am today without her guidance.
MEGAN SCHULTZ
Customer Support Manager, Chatbooks & Zallevo
Let's Build Your Amazing Customer Experience Together
Ready to transform your customer experience into your greatest competitive advantage? Let's connect.
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